October 10th, 2014

Vancouver Fashion Week: Hair Trends

Now that we’re officially into fall, it’s time to get some beauty inspiration, straight from the runways of Vancouver Fashion Week!

Day 6 of Vancouver Fashion Week featured a talented set of designers, from Grandi’s Atelier to Lubov Tumanova, all featuring a host of new beauty trends we can’t wait to try out!

After checking out some of the talent on the runway, we met up with Lisa and former Real Housewife Mary Zilba to chat about their new fashion line Lotus Activa, and find out how VFW hairstylists helped take their yogawear line from casual to chic on the runway.

We also caught up with fashion week front rower and hair blogger Kassandra Poleshuk of Kassinka to find out how she chose her inspiring hair and make-up looks to match her fashion-forward ensemble.

 

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October 10th, 2014

Get the Looks

heading

modern_modModern Mod
The hottest look this season is the ‘retro rock’ smoky eye, a throwback to the early days of the British invasion.

  1. Apply ScandalEyes Shadow Stick in Guilty Grey to colour your lid from the lash line to the crease.
  2. Use GlamEyes HD Shadow Palette in Purple Crown for vibrant, intense colour. Apply the lighter and medium purple shades onto the lid then blend the light brown into the crease and slightly under the eye. Intensify the upper lash line and inside bottom lash line with the black shadow.
  3. Use ScandalEyes Waterproof Kohl Liner in black to pencil along the upper lash line and inside the lower lash line for bold impact.
  4. ScandalEyes Rockin Curves Mascara in Extreme Black finishes the look by pumping up lashes and adding volume.

crimson_kissCrimson Kiss
Union Jack-red takes centre stage in this season’s bold, bombshell lip. Ruby-red lips are a classic but keep the look ultra modern with minimal makeup to draw attention to your perfect pout.

  1. Prep lips by lining with Moisture Renew Transparent Lipliner to prevent bleeding and keep colour in place all day.
  2. Apply Moisture Renew Lipstick in Diva Red to deliver vivid colour and keep lips hydrated and smooth. For a seamless application, smile tightly then blot and reapply to lock in colour.
  3. Once lips are perfect, apply BB Cream Matte in Medium to create a clean, flawless complexion to complement your bold lip.
  4. Complement the look with a beautiful cat eye. Apply ScandalEyes Thick & Thin Liner in Black along the lash line. Start at the inner corner and move outward and upward in your desired thickness.

autumn_glowAutumn Glow
Accentuate your natural features using a bronze palette, completing the look with a punchy pink nail.

  1. Apply Stay Matte Primer to to your entire face to prep your skin. The lightweight formula minimizes the appearance of pores, evens out skin tone, and creates a perfect matte complexion that lasts all day.
  2. Get a natural sun-kissed look with Natural Bronzer in Sun Glow. Dust your cheeks using a medium-size brush as well as eyelids for a more dramatic and uniform look.
  3. Create a stand-out pout using Lasting Finish Colour Rush Lip Balm to moisturize lips while delivering vibrant colour. Try an orangey-pink shade like Lady Marmalade for kissable lips all night long.
  4. Heat up your bronze look with a playful fuchsia nail like Rita Ora 60 Seconds Nail Polish in Don’t Be Shy.

natural_beautyNatural Beauty
Natural Beauty is timeless and always in style. Use a hint of blush to give this soft and healthy look a pop of colour.

  1. Apply Stay Matte Foundation in Soft Beige for a natural, long-lasting matte finish. Start at the centre of the face and use fingertips to blend outwards for a uniform complexion.
  2. Use Stay Matte Pressed Powder in Sandstorm to minimize the appearance of pores.
  3. Put a dab of Stay Blushed Liquid Cheek Tint in Peach Flush on your finger and apply to the apples of your cheeks using circular motions.
  4. Finish the look with Stay Glossy Lip Gloss in Non-Stop Glamour for wow-worthy colour.


October 7th, 2014

Vancouver Fashion Week Spring / Summer 2015: Beauty Trends

 

London Drugs Cosmetics was on the ground all week at Vancouver Fashion Week this season, covering the shows, interviewing the backstage make-up pros, chatting with designers, all to find out what the hottest beauty trends will be for Spring/Summer 2015.

We met up with Pantene consulting stylist Justin German and VFW Beauty Director Chris Funk to find out what hairstyles they were creating for the runway shows: everything from Brigitte Bardot volume to fishtail braids and the use of mousse for a sleek, polished look. COVERGIRL make-up pro Amélie Ducharme then gave us an insider tip on the foundation she used on the runway models all week: TruBlend foundation from COVERGIRL, which is key to perfecting the spring trend focusing on healthy, glowing skin.

Want to try one of the looks you saw on the runway at Vancouver Fashion Week? We have all the Pantene, Covergirl, and Olay products you’ll need to re-create the look at London Drugs!

 

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Stay tuned for more beauty videos!



October 6th, 2014

How to rock the matte lipstick trend (in orange, the hottest lip colour this season!)

It’s time to put aside the glosses and shimmery lipsticks, because matte lipstick is here to stay! Why are we so excited? Matte lipsticks not only give amazingly pigmented colour, but are also exceptionally long lasting. If you’ve never tried it before, Hollis will show you 2 ways to wear the look, one with a vivid orange from NYX Cosmetics, and another with a more subdued burnt orange from Lise Watier.

Products featured:

 

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September 22nd, 2014

Vancouver Fashion Week Spring / Summer 2015: Day 2

We went backstage and front row for this season’s Vancouver Fashion Week SS2015 shows to bring you the fashion and beauty trends straight from the runway! On Day 3 of VFW, we talked makeup trends with Beauty Director Yasmin Morshedian, tried out new Covergirl products with Modiface technology, rubbed shoulders in the London Drugs VIP lounge, and caught the shows front row. Follow #vfwbeauty on Twitter and Instagram to catch up on even more of the action this past week!

 

Subscribe to London Drugs on Youtube: http://bit.ly/1A8Vtwh

London Drugs Beauty Blog: http://beautyblog.londondrugs.com/

London Drugs Online: http://londondrugs.com

 

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Stay tuned for more beauty videos!



September 16th, 2014

The faux lob trend: How to fake the long bob hairstyle for long hair (tutorial)

If you’re not quite ready to commit to cutting of your locks to get the trendy lob (long bob) look, here’s a great solution! Blogger Britta shows how to create the faux long bob with beachy waves, using her all-time favourite curler the Conair Infiniti Pro Curl Secret, Fekkai hair spray, and a whole lot of bobby pins!

Products featured:

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September 10th, 2014

Smoother and more Radiant Skin with NeoStrata’s new Glycolic Renewal™ line

Glycolic Renewal_EN

The glycolic acid experts innovate yet again! NeoStrata unveils the evolution of its glycolic acid line called Glycolic Renewal™. Featuring an innovative delivery system that also caters to sensitive skin, this exciting reformulation is clinically proven to reduce wrinkles by up to 72% and significantly improve skin tone evenness by up to 78%! Glycolic Renewal™ is the perfect daily exfoliating moisturizer: it hydrates while efficiently eliminating dead cells and maximizing skin renewal.

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