April 21st, 2015

Elizabeth Arden Unveils New Prevage Anti-Aging Wrinkle Smoother

Wrinkles happen: whether it’s our daily environment, the natural aging process, or simply the laughs, smiles and expressions of life. While it may be inevitable they will appear, those wrinkles don’t need to stay. For those who are hesitant to explore in-office procedures due to the price or invasiveness, Elizabeth Arden’s new Prevage Anti-Anging Wrinkle Smoother is an alternative solution that doesn’t break the bank.

Formulated to specifically target the tell-tale signs of aging, Prevage Anti-Aging Wrinkle Smoother PRVN40164_large - Copyimmediately fills and smoothes facial lines and wrinkles for an overall more youthful appearance. This cosmeceutical skincare solution features the single most powerful antioxidant Idebenone Ester[1] blended with Thiotaine to help repair skin’s appearance and protect it from the free radical damage that leads to lines and wrinkles.

Immediately upon application, silicone powders fill and smooth out lines, while polymers tighten the skin for a visibly more even texture appearance. Optical diffusers and soft focus silicone blur imperfections and impart skin with instant radiance to further reduce the appearance of lines. Additional key ingredients, including vitamin A derivative, peptides and amino acids, help support skin’s natural collagen to minimize appearance of wrinkles overtime.

Wondering what Prevage Anti-Aging Wrinkle Smoother can do for your crow’s feet, forehead lines, nasolabial lines or even pores? 100% of women studied noticed an immediate reduction in the appearance of fine lines and wrinkles, including crow’s feet[2].

Try Elizabeth Arden’s Prevage Anti-Aging Wrinkle Smoother for yourself here!

 

 

 

 

 

 

 

 

 

[1] When compared to antioxidants in face products, Idebenone in PREVAGE® surpasses ferulic acid, alpha lipoic acid, kinetin, vitamin C, vitamin E, ubiquinone and resveratrol in environmental protection against oxidative stress due to sun, smoke and pollution.

[2] Based on a US clinical study conducted on 29 women aged 39-57 after a single use.



April 15th, 2015

Easy Smokey Eye with a Kajal Pencil

One of the easiest ways to create a smokey eye look is with the now-trending kajal eyeliner. The softness of the pencil makes smudging simple, and the formulation of the Lise Watier Kajal Liner used in the video makes it safe for use in the waterline as well! Watch the video to check out Beauty Advisor Hollis’ tips on how to get the perfect smouldering smokey eye.

Products featured:

 

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Stay tuned for more beauty videos!



April 1st, 2015

Finding Your Perfect Shade: Almay Smart Makeup

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What if your makeup knew exactly what you needed, so you didn’t have to? Almay does the thinking for you with intuitive products that are easy to choose and use. Expertly formulated and coordinated to complement you naturally, it takes the guesswork out of shade selection so you can find your perfect match instantly. With so much selection out there that is ever evolving, it’s easy to see why a little help goes a long way. Be smart with Almay.

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Almay Smart Shade Skintone Matching Makeup

  • Instantly transforms to the natural tones and nuances of your skin with breakthrough Tonemimic shade-sensing bead technology
  • Just three skin tone-adjusting shades to choose from, not hundreds!
  • Broad spectrum SPF 15
  • Everything good – no added parabens, doesn’t clog pores and dermatologist tested

 

 


almay8Almay Smart Shade Butter Kiss Lipstick

  • Instantly hydrates lips with a buttery blend of jojoba and coconut oils, and a healthy dose of vitamin E
  • Pick your perfect berry, pink, nude or red expertly coordinated to complement your skin ton
  • Everything good – no added parabens, gluten free and dermatologist tested

 

 

Wonder what your perfect shade is? Try Almay Smart Shade products at London Drugs!

 

 

 



March 31st, 2015

How to Get Fuller, Overdrawn Lips

Looking to add a bit more plumpness to your pout? Made ever-so-popular this season, overdrawing the lips has become the hottest new trend in beauty right now, and you can try the look for yourself with a few key makeup products from London Drugs! Beauty Vlogger and NYX FACE Awards finalist Bailey Van Der Veen has a step-by-step video tutorial that will help you master the overdrawn lips technique: all with her favourite NYX Cosmetics products!

Products featured:

 

Subscribe to London Drugs on Youtube: http://bit.ly/1A8Vtwh

Stay tuned for more beauty videos!



March 18th, 2015

e.l.f. Cosmetics Makeup Haul

A cult-favourite brand with beauty lovers, Beauty Blogger Britta picked up a whole bunch of e.l.f. Cosmetics products at London Drugs to try out for herself! As if the price-point wasn’t reason enough to stock up (most products are around $3.99), the range of cool products has her hooked! Her personal favourite from the haul? The e.l.f. Studio Lip Exfoliator is her new must-have for a flawless lipstick application!

Products featured:

 

Subscribe to London Drugs on Youtube: http://bit.ly/1A8Vtwh

Stay tuned for more beauty videos!

 



March 18th, 2015

Your Eyes are Free to Flutter with Almay

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As the first cosmetics brand to formulate for contact lens wearers, Almay knows how to care for your delicate eyes. Its products are gently formulated with pure, hypoallergenic ingredients and ophthalmologist tested with the highest standards, so you can feel safe and good about using them. Know you will never have to compromise your natural beauty look. Almay enhances your eyes with beautiful definition that stays true and put…until it’s time to take it all off with its gentle removers. Be free to flutter with Almay.almay2

Almay One Coat Get Up & Grow Mascara

  • Exclusive anti-breakage, pro-vitamin formula promotes visibly longer, stronger lashes
  • Unique, soft-touch brush reduces lash breakage and contour fits eye perfectly so you can reach every lash in just one coat
  • Clump free, extra gentle formula


almay3Almay Liquid Eyeliner

  • Water-resistant formula lasts up to 16 hours without irritation
  • Unique inkwell design delivers fresh colour every time
  • Flex-tip applicator provides mistake-proof control

Almay Eyeliner

  • Water-resistant, smudge-proof formula lasts up to 16 hours without irritation
  • Enriched with vitamin E to nourish and protect delicate eye area
  • Easy propel/repel applicator with built-in precision sharpener

Almay Eye Makeup Remover Pads

  • #1 eye makeup remover brand in Americaalmay4
  • Sweeps away all traces of makeup that soap and water can leave behind
  • Removes even stubborn waterproof and longwearing makeup
  • Nourishes and conditions with a botanical blend of aloe, cucumber and green tea
  • Fragrance-free

 

If you’re a contact lens wearer or have sensitive eyes, try these hypoallergenic Almay products at London Drugs!

 



March 10th, 2015

Lise Watier Presents Age Control La Crème Sublime

 

Lise Watier’s powerful global anti-aging skincare product, Age Control La Crème Sublime, is the newest addition to their premium skincare line, and now to London Drugs! The key to success for Lise Watier’s Age Control Supreme line has been Labrador Tea extract. Found naturally in the Boreal Forest, Lise Watier uses a unique extraction process to harness the most powerful antioxidant on the skincare market.

La Crème Sublime fights all key signs of aging with its exclusive concentrated extract of Labrador Tea, as well as Knotgrass, Rumex and Bistort.

Labrador Tea extract: This anti-aging powerhouse arms the skin to fight the free radicals, and stimulates the production of collagen and elastin.

Knotgrass extract: With an enhanced action on wrinkles and elasticity, Knotgrass extract offers a new approach to anti-anging skincare. Specifically, it focuses on the correction of Infrared (IR) rays damage.

Rumex extract: This Canadian plant extract improve skin’s radiance by inhibiting tyrosinase, one of the main enzymes involved in the pigmentation process.

Bistort extract: Also responsible for improving skin’s radiance, Bistort extract smoothes the skin’s surface for better light reflection and improves capillaries cohesion for better circulation. The result is a natural and healthy glow.

With the exclusive age-defying complex of these Canadian plant extracts, La Crème Sublime fights all key signs of aging. This unique skincare product is formulated primarily for women ages 40 and over who want a global solution to repair signs of aging and recover a youthful radiance. The universal lightweight texture is silky to the touch and is enhanced by the gentle fragrance of roses.

Lise Watier’s La Crème Sublime is now available at all London Drugs locations!



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